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Clay vs Dovetail

Our take

Pick Clay if founders and GTM teams who live in a lead table and want enrichment + an agent on the same grid. Pick Dovetail if research / product teams who will stay on Free at $0 / user / month (one channel, one project, Chat) while they open a first interview grid, then talk to sales for Enterprise when they need unlimited projects, channels, and dashboards. Skip Clay if people who only need a simple mail merge,

Clay

Clay

GTM table plus an agent

Dovetail

Dovetail

hosted research-project desk

Best for

Clay Build and enrich a prospect list

Dovetail Interview clips you file in a project

Free plan

Clay $0 · 500 actions/mo; 100 data credits/mo; 200 rows/table; unlimited seats; Claygent; BYOK

Dovetail $0 · / user / month. No card. One channel. One project. Chat against that project. AI summaries inside the single project

Lowest paid

Clay Launch $185/mo

Dovetail Not published by the vendor

Next step up

Clay Growth $495/mo

Dovetail

Coding agent

Clay Sculptor on the table

Dovetail

Runs where

Clay

Dovetail Hosted

Watch out

Clay Two meters

Dovetail Free is one project and one channel

Last checked

Clay 2026-10-22 · clay.com/pricing

Dovetail 2026-10-23 · dovetail.com/pricing

Which one, then?

Pick Clay if

founders and GTM teams who live in a lead table and want enrichment + an agent on the same grid.

Read the Clay page

Pick Dovetail if

research / product teams who will stay on Free at $0 / user / month (one channel, one project, Chat) while they open a first interview grid, then talk to sales for Enterprise when they need unlimited projects, channels, and dashboards.

Read the Dovetail page

Other comparisons