11x

What it is for

11x is an AI outbound desk: Alice, a digital SDR, finds prospects, runs personalized multi-channel outreach, and books meetings. Use it when the job is put a digital worker on outbound, not when you only need a mailbox warmup pool.

It is not open source. Growth starts at $3,750/month billed annually.

What makes it unique: the cover is 11x’s official Alice plan grid — Growth $3,750/mo, Pro / Enterprise custom, prospects and managed Gmail on the same cards you checkout.

Key features

• Alice outbound worker — research a prospect, personalize a cadence, and book the meeting from one worker (Quickstart; Set up Alice).
• Per-prospect cadences — add email, LinkedIn, call, SMS, or WhatsApp steps; 11x prices the prospect, not the send (Alice pricing).
• Managed Gmail mailboxes — domain setup, warmup, inbox rotation, and monitoring sit on every public card (cover).
• Qualification Agent — only ICP-matching prospects enter the sequence you launch (Quickstart).
• Bi-directional CRM sync — Salesforce or HubSpot reads ownership and writes the interaction back (Quickstart).
• Julian inbound worker — a separate voice / chat / SMS agent for inbound leads on the same family of pages (Alice pricing).

Who it's for

Best fit: RevOps and outbound teams who will size a monthly prospect volume and connect Salesforce or HubSpot.

Poor fit: senders who already have a list and only need unlimited warmup inboxes (Instantly).

Pricing

Verified 2026-10-22 (Asia/Shanghai) from 11x.ai/products/alice/pricing and Which plan (docs updated 27 Aug 2026). Annual is the default. Re-check checkout.

Alice (outbound)

• Growth — starting at $3,750/month, billed annually ($36,000/year on the FAQ). Up to 5 end users. 2,000 new prospects / month. Managed Gmail, CRM sync, standard 2-week onboarding.
• Pro — custom. Up to 10 end users. 5,000 prospects / month. 105+ languages. Tailored onboarding.
• Enterprise — custom (annual or multi-year). Unlimited users. 10,000+ prospects / month. SSO, custom DPA / SLA, Alice API, dedicated CSM + FDE.

11x’s own FAQ: there is no setup fee; contact data, warmup, and CRM sync are bundled. You still bring your own CRM license.

Limitations / costs

• $3,750 is a floor, billed annually. Confirm the live quote before you model monthly cash.
• The unit is new prospects, not emails. A short list on a long cadence is the cheaper path.
• SSO / custom DPA / Alice API force Enterprise on the plan-picker docs, even at low volume.
• Not a people graph you browse. For that, see Apollo.

Alternatives

• Artisan — self-serve Ava BDR if you want a $0 / $250 card instead of a $3,750 floor.
• Instantly — unlimited warmup inboxes if the list is already in a CSV.
• Clay — waterfall enrichment if 11x would only be the last send step.

Official tutorial

We searched the official 11X Company channel for a current getting-started / product-UI walkthrough we could oEmbed. No first-party “open the console” video resolved on oEmbed, so nothing is embedded. Use the written Quickstart plus Set up Alice.

Website

https://www.11x.ai

Source

Catalog row curated for AI Tools Nav. Cover is 11x’s official Alice plan grid (Growth $3,750/mo). Dollars checked on 11x.ai/products/alice/pricing. Official channel: @11XCompany (no getting-started embed).

Last verified

2026-10-22 (Asia/Shanghai) editorial check.