Instantly

What it is for

Instantly is a cold-email sending desk: connect unlimited inboxes, warm them in a shared pool, and run a campaign from one Unibox. Use it when the job is send from many mailboxes, not when you need a 200M-contact graph.

It is not open source. A 14-day trial exists (250 contacts / 1,000 emails). Outbound Growth is $47/month.

What makes it unique: the cover is Instantly’s public composer — Create Sales Agent, Create Reply Agent, Find Leads in the same prompt you start.

Key features

• Unlimited email accounts + warmup — every Outbound card includes both (Plans overview).
• Campaigns — upload leads, write a sequence, assign warmed inboxes (co-founder demo).
• Unibox — replies from every connected inbox in one thread list (Scale / Hypergrowth cards).
• AI Sequence Writer / spam-word checker — on Outreach Growth (Instantly vs Apollo).
• SuperSearch + waterfall enrichment — separate Data Credits meter (Plans overview).
• AI Reply / Sales agents — spend Instantly credits, not the email-send cap.

Who it's for

Best fit: outbound teams who will buy inboxes and stay inside Instantly’s warmup pool.

Poor fit: reps who need the contact graph first (Apollo).

Pricing

Verified 2026-10-22 (Asia/Shanghai) from Plans overview and instantly.ai/pricing. The marketing page also sells bundles (Outreach + Credits). The Help article is the meter we copy. Re-check the toggle.

Outbound (core send plan)

• Trial — 14 days, no card. 250 uploaded contacts + 1,000 emails.
• Growth — $47/month ($37.60 yearly equivalent on Instantly’s own comparison post). 1,000 uploaded contacts (fixed, not monthly) + 5,000 emails / month. Chat support.
• Hyper Growth — $97/month. 25,000 contacts + 125,000 emails / month (Help). Premium live support.
• Light Speed — $358/month. 100,000 contacts + 500,000 emails / month. SISR (private server / IP rotation).
• Outbound add-on — $87/month extra 25k contacts + 125k emails (Hyper Growth / Light Speed).

Data Credits (separate) — Nano $9 / 150 credits; Growth credits from $47 / 1,500; Supersonic from $97 / 5,000; Hyper from $197 / 10,000. CRM $47 / $97. Inbox Placement $47 / $97.

Uploaded contacts are a lifetime-in-account cap, not a monthly refresh.

Limitations / costs

• Sends and contacts are two caps. Growth is 5k emails and 1k uploaded leads.
• Credits are a second bill if you use SuperSearch or the AI reply agent.
• DFY / Airmail mailboxes pause without an active Outbound plan.
• Not a people graph. For that, see Apollo.

Alternatives

• Apollo — search + sequence if you do not already have a list.
• Smartlead — warmup pool + client workspaces if you run an agency.
• Clay — enrich-then-export if Instantly is only the last send step.

Official tutorial

Official Instantly channel video: Instantly.ai Demo Walkthrough (by Co-Founder) (oEmbed author: Instantly).

Written path: Plans overview plus Pricing.

Website

https://instantly.ai

Source

Catalog row curated for AI Tools Nav. Cover is Instantly’s public composer (Sales / Reply / Find Leads). Outbound Growth $47; Hyper Growth $97; Light Speed $358. Tutorial: co-founder demo on @InstantlyAI (oEmbed).

Last verified

2026-10-22 (Asia/Shanghai) editorial check.