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folk vs Warmly

Our take

Pick folk if small sales teams who will use the 14-day Premium trial (no card), then pay Standard at $24/member/month billed yearly. Pick Warmly if b2B teams with enough site traffic to pay a five-figure inbound agent. Skip Warmly if one-seat outbound reps who need a contact graph and a $49 sequence seat (Apollo).

folk

folk

AI CRM for relationship sales

Warmly

Warmly

GTM inbound + TAM desk

Best for

folk A shared pipeline you pay per member after a 14-day trial

Warmly Identify who is on the site and talk to them

Free plan

folk No free plan

Warmly No free plan

Lowest paid

folk Standard $24/mo, monthly only

Warmly AI Web-Deanonymization $10/yr

Next step up

folk Premium $48/mo yearly

Warmly Inbound Chat $20/yr

Coding agent

folk Research Assistant

Warmly Person-level visitor ID

Watch out

folk There is no lasting free CRM after the trial

Warmly Five figures before Autopilot

Last checked

folk 2026-10-22 · folk.app/pricing

Warmly 2026-10-22 · warmly.ai/p/pricing

Which one, then?

Pick folk if

small sales teams who will use the 14-day Premium trial (no card), then pay Standard at $24/member/month billed yearly.

Read the folk page

Pick Warmly if

b2B teams with enough site traffic to pay a five-figure inbound agent.

Read the Warmly page

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