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Clay vs Prospeo

Our take

Pick Clay if you're a founder and GTM teams who live in a lead table and want enrichment + an agent on the same grid. Pick Prospeo if you're on a outbound team who will filter a people table and spend credits on reveals. Skip Clay if you're people who only need a simple mail merge, or who cannot send prospect data to a US SaaS. Skip Prospeo if you're inbound visitor ID (RB2B).

Clay

Clay

GTM table plus an agent

Prospeo

Prospeo

people-search and enrichment desk

Best for

Clay Build and enrich a prospect list

Prospeo A credit-metered B2B people search

Free plan

Clay $0 · 500 actions/mo; 100 data credits/mo; 200 rows/table; unlimited seats; Claygent; BYOK

Prospeo $0 · 100 credits

Lowest paid

Clay Launch $185/mo

Prospeo Starter $49/mo

Next step up

Clay Growth $495/mo

Prospeo Growth $99/mo

Coding agent

Clay Sculptor on the table

Prospeo

Watch out

Clay Two meters

Prospeo Credits are the meter

Last checked

Clay 2026-10-22 · clay.com/pricing

Prospeo 2026-10-27 · prospeo.io/pricing

Which one, then?

Pick Clay if

founders and GTM teams who live in a lead table and want enrichment + an agent on the same grid.

Read the Clay page

Pick Prospeo if

outbound teams who will filter a people table and spend credits on reveals.

Read the Prospeo page

Other comparisons