Customer.io

What it is for

Customer.io is a hosted messaging-automation desk: you open a person’s Consent, and Essentials starts at $100 / month. Use it when the job is profiles, workflows, and consent you can price from $100, not when you need a $20 chat seat.

What makes it unique: the cover is the official Customer.io Consent state (Email / SMS subscribed 1 Oct 2026, numbers 15551234567 / 15559876543, topics Planes / Trains subscribed and Automobiles unsubscribed) from the docs still — not a pricing card. The rows themselves are ops of People. Customer.io bills profiles + email volume, not a chat seat.

Key features

• People — a profile you message (cover still; pricing 5k profiles). One person. Cover SMS numbers and topic rows sit here.
• Objects — a non-person record (account, plan) you attach (pricing 2 object types on Essentials). An object, not a person. Essentials prints 2 object types; Premium 10.
• Workflows — a visual campaign you start for a cohort (pricing Visual workflow builder). A workflow, not an object. AI Agent core execution skills print on Essentials.
• Consent — the channel and topic subscriptions on a person (cover still). A consent row, not a workflow. Cover Planes / Trains / Automobiles sit here.
• Segments — a saved audience you reuse (segment-types still). A segment, not a consent row.

The SDK / CDP source is install. Essentials / Premium tiles and email-volume rows are the meter. Daily Routines on Premium are scheduled ops of Workflows, not a sixth desk.

Who it's for

Best fit: lifecycle teams who will start on Essentials at $100 / month (5k profiles, 1 million emails) while they open a first Consent state, then book Premium at $1,000 / month yearly when they want custom volume and HIPAA.

Pricing

Verified 2026-10-23 (Asia/Shanghai) from customer.io/pricing. Tiles print Essentials starts at $100 / month billed monthly / Premium starts at $1,000 / month billed yearly / Enterprise Let’s talk.

• Essentials — starts at $100 / month, billed monthly. 5,000 profiles (people + objects). AI Agent with core execution skills. 1 million emails / month. 2 object types. Visual workflow builder. Email and community support. Basic data integrations.
• Premium — starts at $1,000 / month, billed yearly. Custom profile and email volume. 10 object types. Elevated Agent limits + custom skills. Daily Routines. Premium chat & email support. 90-day onboarding. HIPAA compliance (starred on the page).
• Enterprise — Let’s talk. Dedicated infrastructure and support. Do not invent an Enterprise dollar.

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Limitations / costs

• Essentials $100 is a starting tile for 5k profiles. More profiles invoice; do not treat $100 as unlimited people.
• Premium $1,000 is billed yearly on the tile we fetched. Flip the page before you budget a monthly Premium card.
• A profile-automation desk, not a push SDK. For OneSignal’s $0 / $19 journeys see OneSignal. For Loops see Loops.

Alternatives

• OneSignal — push / in-app journeys when you want OneSignal’s $0 / $19 tiles, not a $100 profile floor.
• Loops — product email when you want Loops’ hosted loops without Customer.io objects.
• Courier — notification routing when the job is a template API, not a Consent state.

Official tutorial

Official Customerio channel video: Customer.io Platform Tour (oEmbed author: Customerio). First-party platform tour; the Consent state still is the cover. Campaigns on the video are ops of Workflows, not a second listing.

Written path: customer.io/pricing plus the Consent still.

Website

https://customer.io

Repository

https://github.com/customerio

Source

Catalog row curated for AI Tools Nav. Cover is the official Customer.io Consent state from the docs still. Dollars checked on customer.io/pricing (Essentials from $100/mo; Premium from $1,000/mo yearly; Enterprise talk). Tutorial oEmbed author: Customerio.

Last verified

2026-10-23 (Asia/Shanghai) editorial check.