OneSignal

What it is for

OneSignal is a hosted messaging desk: you open Journeys, and Free is $0 / month. Use it when the job is push, email, and in-app you start at $0, not when you need a $20 chat seat.

What makes it unique: the cover is the official OneSignal Journeys canvas (Demo Paid Org / Demo App / Onboarding Journey Active, wait / push / email / exit nodes, started 27 Sep 2024) from the docs still — not a pricing card. The nodes themselves are ops of Journeys. OneSignal bills a base tile + channel meters, not a chat seat.

Key features

• Journeys — a visual flow you start for a cohort (cover still; docs; pricing). One journey. Cover Onboarding Journey Active and wait/push/email nodes sit here. Free prints 3 active journeys; Growth 5.
• Messages — a push, email, SMS, or in-app you send (pricing All channels). A message, not a journey. Cover push / email steps sit here.
• Audiences — a subscription list you target (Audience Activity still). A list, not a message. Sent / confirmed / clicked columns sit here.
• Apps — the mobile / web app a message belongs to ([cover Demo App]). An app, not an audience. Organizations sit above apps.
• Delivery reports — the per-send counters you export (Audience Activity still; email reports). A report, not an app.

The SDK is install. Free / Growth tiles and $0.004 web-push / $0.012 mobile-MAU rows are the meters. AI message composer is generate-on-Messages, not a sixth desk.

Who it's for

Best fit: product teams who will stay on Free at $0 / month (3 active journeys, all channels) while they open a first Journeys canvas, then buy Growth at $19 / month when they want more automation and integrations.

Pricing

Verified 2026-10-23 (Asia/Shanghai) from onesignal.com/pricing. Self-service tiles print Free $0 / mo / Growth starts at $19 / mo / Professional Custom / Enterprise Custom.

• Free — $0 / month. All channels. Basic automation and analytics. OneSignal AI and MCP. Basic personalization. 3 active journeys.
• Growth — starts at $19 / month. Everything in Free, plus increased automation, more integrations, prioritized support, better analytics. 5 active journeys. Annual plans mentioned on the page.
• Professional — Custom. Volume discounts. 20 active journeys. Advanced experiments and permission management. Do not invent a Professional dollar.
• Enterprise — Custom. Unlimited journeys, security / compliance, custom SLA. Do not invent an Enterprise dollar.
• Channel meters printed on the compare table — web push $0.004 / subscriber (max 10,000 subscribers per send on the row we fetched); mobile push $0.012 / monthly active user (row: orgs with up to 1,000 MAU). SMS / RCS purchasable with volume discounting.

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Limitations / costs

• Free is $0 / month but channel meters still apply. A web-push list above the printed slice invoices $0.004 / subscriber.
• Growth $19 is a starting tile. Usage and extra journeys still move the invoice.
• A messaging desk, not a billing meter. For Lago’s $0 invoice desk see Lago. For Loops’ hosted email see Loops.

Alternatives

• Courier — notification routing when you want Courier’s template API, not OneSignal’s $0 / $19 journey canvas.
• Loops — product email when you want Loops’ hosted loops, not push + in-app.
• Novu — open-source notification infrastructure when you want to self-host the inbox.

Official tutorial

Official OneSignal channel video: OneSignal Overview Demo (oEmbed author: OneSignal). First-party product walkthrough; the Journeys canvas still is the cover. Channels on the video are ops of Messages, not a second listing.

Written path: onesignal.com/pricing plus the Journeys still.

Website

https://onesignal.com

Repository

https://github.com/OneSignal

Source

Catalog row curated for AI Tools Nav. Cover is the official OneSignal Journeys canvas from the docs still. Dollars checked on onesignal.com/pricing (Free $0/mo; Growth from $19/mo; web push $0.004; mobile $0.012/MAU). Tutorial oEmbed author: OneSignal.

Last verified

2026-10-23 (Asia/Shanghai) editorial check.