Pick Plausible if
indie / small-site teams who will start the 30-day Cloud trial (no card) and land on Starter at $9/month (10k pageviews, 1 site, 3-year retention) — or self-host when they will run the script themselves.
Read the Plausible pagePlausible vs Umami
Our take
Pick Plausible if indie / small-site teams who will start the 30-day Cloud trial (no card) and land on Starter at $9/month (10k pageviews, 1 site, 3-year retention) — or self-host when they will run the script themselves. Pick Umami if indie / small teams who will stay on Hobby $0 (100k events, 1 website, 6-month retention, no card) while they add a first script, then buy Pro at $20/month when they need 1M events,
Best for
Plausible Pageviews you start at $9/month (10k, 1 site)
Umami Counts you start at $0
Free plan
Plausible $0 · to run. You host it in the EU or wherever you deploy
Umami $0 · / month. 100k events. 1 website. 6-month retention. Community support. No replays
Lowest paid
Plausible Growth $14
Umami Not published by the vendor
Next step up
Plausible Business $19
Umami
Runs where
Plausible Local; you host it
Umami Local; you host it
Watch out
Plausible $9 is 10k pageviews and 1 site
Umami Hobby is 1 website and 100k events
Last checked
Plausible 2026-10-22 · plausible.io
Umami 2026-10-22 · umami.is/pricing
Which one, then?
Pick Umami if
indie / small teams who will stay on Hobby $0 (100k events, 1 website, 6-month retention, no card) while they add a first script, then buy Pro at $20/month when they need 1M events, 20 sites, and the API.
Read the Umami page