Pictory

What it is for

Pictory is a script-to-stock video studio: paste a script or article and the product builds a scene per sentence with stock, voiceover, and captions. Use it when the job is turn a blog or script into a narrated clip, not when you need a blank NLE.

It is not open source. Public cards start at Starter. Each card offers GET FREE TRIAL.

What makes it unique: the cover is Pictory’s official storyboard editor from the Doc to Video help article — scene list, Solar Air preview, and a scene-thumbnail timeline.

Key features

• Storyboard editor — scene list on the left, preview on the right, thumbnail timeline at the bottom (cover).
• Stock library — Starter 5 million Getty / Storyblocks clips; Professional / Team 18 million.
• Minutes + AI credits — Starter 2,400 min/yr and 1,200 AI credits/yr; Professional 7,200 / 12,000; Team 21,600 / 28,800.
• ElevenLabs voices — Starter 720 minutes in 29 languages; higher on paid cards.
• Team workspace — share assets on Team; SSO and a success manager on Enterprise.

Who it's for

Best fit: course and content teams with a finished script who want stock + voiceover without filming.

Poor fit: people who cut their own footage on a timeline (CapCut) or who want a meeting recap (tl;dv).

Pricing

Verified 2026-10-21 (Asia/Shanghai) from the live Annual Pricing cards on pictory.ai/pricing. Displayed dollars can vary by region at checkout.

• Starter — $25 / month billed annually (list $29). 1 user; 2,400 minutes/yr; 5 GB; 1 brand kit.
• Professional — $35 / month billed annually (list $59). 1 user; 7,200 minutes/yr; 20 GB; custom avatars; voice cloning.
• Team — $119 / month billed annually (list $199). 3+ users; 21,600 minutes/yr; 100 GB; shared workspace.
• Enterprise — custom; 10+ users.

The annual header prints save up to 40%. A consultation with a video-creation expert is listed as a $210 value on that header.

Limitations / costs

• Minutes and AI credits are yearly buckets. A long avatar project burns Professional’s 12,000 credits.
• Starter is one user and 720p-class stock minutes.
• Public cards are annual. Confirm monthly at checkout if you need a month-to-month seat.
• Script-to-stock, not a generative film model. For prompt-to-video, see Runway.

Alternatives

• InVideo — prompt + timeline; Starter $10/seat/mo billed annually.
• VEED — talking-video dashboard; Creator $12/user/mo billed annually.
• Fliki — idea-to-video with AI voices; Standard $21/mo billed annually.

Official tutorial

Official Pictory channel video: How to Use Pictory AI Studio | AI Video Creation Tutorial (oEmbed author: Pictory).

Written path: Turn a document into a video plus Pictory Introductory Videos and Pricing.

Website

https://pictory.ai

Source

Catalog row curated for AI Tools Nav. Cover is Pictory’s official storyboard editor from Doc to Video (scene list + preview + timeline). Dollars checked on pictory.ai/pricing (Starter $25 annual; Professional $35; Team $119). Tutorial: How to Use Pictory AI Studio on @Pictory (oEmbed).

Last verified

2026-10-21 (Asia/Shanghai) editorial check.