Pick Ideogram if
designers who need on-image lettering (posters, logos, ads) and will spend credits.
Read the Ideogram pageIdeogram vs Recraft
Our take
Pick Ideogram if designers who need on-image lettering (posters, logos, ads) and will spend credits. Pick Recraft if designers who want vectors and a house style, and will pay for commercial/private gens. Skip Ideogram if people who want a local Comfy graph (ComfyUI) or a video-first model (Runway). Skip Recraft if people who need a Discord image bot (Midjourney) or a local node graph (ComfyUI).
Best for
Ideogram An image from a prompt, including readable text in the frame
Recraft Brand-consistent images and SVG
Free plan
Ideogram $0 · 30 credits a week if you sign in with Google, Apple, or Microsoft. Email/password Free accounts do not get those weekly credits. Generations are public
Recraft $0 · limited credits; 3 generations per style / day; 3 uploads / day; up to 2 images per gen; Recraft models only; no commercial use; images are public
Lowest paid
Ideogram Basic (legacy) $8/mo
Recraft Basic $12/yr
Next step up
Ideogram Plus $20/mo yearly
Recraft Pro $20/yr
Runs where
Ideogram Hosted
Recraft Hosted
Watch out
Ideogram Credits, not unlimited images
Recraft Free images are Recraft-owned and public
Last checked
Ideogram 2026-10-20 · docs.ideogram.ai/plans-and-billing/available-plans
Recraft 2026-10-20 · recraft.ai/pricing
Which one, then?
Pick Recraft if
designers who want vectors and a house style, and will pay for commercial/private gens.
Read the Recraft page