Pick GitBook if
solo writers who will stay on Free $0, then buy Essential at $65/site/month billed annually plus $12/user when they need a custom domain, analytics, and AI Ask.
Read the GitBook pageGitBook vs Strapi
Our take
Pick GitBook if solo writers who will stay on Free $0, then buy Essential at $65/site/month billed annually plus $12/user when they need a custom domain, analytics, and AI Ask. Pick Strapi if content / app teams who will stay on Community self-host $0 while they publish a first article, or start Cloud Starter at $35/project/month (100k API requests, 50 GB assets) when they do not want to run Node themselves.
Best for
GitBook Product docs that also speak MCP
Strapi Entries you start at $35 Cloud or OSS $0
Free plan
GitBook $0 · individuals. Block editor. GitHub/GitLab sync. Auto API docs. Preview deployments. Published sites expose MCP / WebMCP. No team invites, no custom domain
Strapi $0 · you run it
Lowest paid
GitBook Essential $65/user/mo
Strapi Usage $1.50/mo
Next step up
GitBook Ultimate $249/user/mo
Strapi Starter $35/mo
Coding agent
GitBook GitBook Agent
Strapi
Runs where
GitBook
Strapi Local; you host it
Watch out
GitBook Free is one person and a GitBook domain
Strapi Cloud Starter is 100k API requests
Last checked
GitBook 2026-10-22 · gitbook.com/pricing
Strapi 2026-10-22 · strapi.io/pricing-cloud
Which one, then?
Pick Strapi if
content / app teams who will stay on Community self-host $0 while they publish a first article, or start Cloud Starter at $35/project/month (100k API requests, 50 GB assets) when they do not want to run Node themselves.
Read the Strapi page