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Fullstory vs PostHog

Our take

Pick Fullstory if uX / product teams who will stay on FullstoryFree at $0 (30k sessions, 10 users) while they open a first Session Playlist, then request a paid quote when they need Dashboards or StoryAI. Pick PostHog if product / eng teams who will stay on Cloud Free $0 (1M events, 5K replays, 1M flag requests, 1,500 surveys, 100K exceptions, 1 project, no card) while they ask a first Insight, then raise a billing

Fullstory

Fullstory

hosted Session Playlist desk

PostHog

PostHog

product-analytics desk

Best for

Fullstory A replay list you start at $0

PostHog Product events you start at $0

Free plan

Fullstory $0 · no credit card. 30,000 sessions / month. 12 months analytics retention. Up to 10 users. Session Replay, basic analytics, debugging tools

PostHog $0 · for the public app. You run it. Cloud US (Virginia) or EU (Frankfurt) on the hosted path

Lowest paid

Fullstory Not published by the vendor

PostHog Logs retention $0.05

Next step up

Fullstory

PostHog Setup call $80

Runs where

Fullstory Hosted

PostHog Local; you host it

Watch out

Fullstory Paid plans hid every dollar

PostHog Free is 1 project and 1M events

Last checked

Fullstory 2026-10-23 · fullstory.com/pricing

PostHog 2026-10-22 · posthog.com/pricing

Which one, then?

Pick Fullstory if

uX / product teams who will stay on FullstoryFree at $0 (30k sessions, 10 users) while they open a first Session Playlist, then request a paid quote when they need Dashboards or StoryAI.

Read the Fullstory page

Pick PostHog if

product / eng teams who will stay on Cloud Free $0 (1M events, 5K replays, 1M flag requests, 1,500 surveys, 100K exceptions, 1 project, no card) while they ask a first Insight, then raise a billing limit when a launch week would freeze at the cap — or self-host when they will run the stack.

Read the PostHog page

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