Our take
Pick Fillout if ops / research teams who will stay on Free at $0 / month while they open a first Analytics chart, then buy Starter at $15 / month, Pro at $40 / month, or Business at $75 / month (annual save 20% on the tiles we fetched). Pick Loops if saaS teams who will stay on Free $0 (1,000 subscribed contacts, 4,000 marketing+transactional sends / 30 days, Loops footer, 10 emails/sec, no card) while they send a
Best for
Fillout Forms whose drop-off you chart at $0
Loops Email you start at $0
Free plan
Fillout $0 · / month, free forever. Core forms and Analytics on the Free tile
Loops $0 · up to 1,000 subscribed contacts. 4,000 total marketing + transactional sends per rolling 30 days. 10 emails/second. “Powered by Loops” footer. Unlimited contact *storage*; the send cap is the limiter
Lowest paid
Fillout Starter $15/mo yearly
Loops Not published by the vendor
Next step up
Fillout Pro $40/mo yearly
Loops
Runs where
Fillout Hosted
Loops Desktop editor; models hosted
Watch out
Fillout Free is the $0 forever tile, not unlimited seats / branding
Loops Free is 4,000 sends / 30 days to the first 1,000 contacts
Last checked
Fillout 2026-10-23 · fillout.com/pricing
Loops 2026-10-22 · loops.so/pricing
ops / research teams who will stay on Free at $0 / month while they open a first Analytics chart, then buy Starter at $15 / month, Pro at $40 / month, or Business at $75 / month (annual save 20% on the tiles we fetched).
Read the Fillout pagesaaS teams who will stay on Free $0 (1,000 subscribed contacts, 4,000 marketing+transactional sends / 30 days, Loops footer, 10 emails/sec, no card) while they send a first onboarding mail, then land on Growth at $49/month (starts at 5,000 subscribed contacts on the card we fetched; slider continues) when they need unlimited sends and the branding off.
Read the Loops page
