Napkin

What it is for

Napkin is a text-to-visual canvas: paste or generate text, then the product turns it into diagrams you style and export. Use it when the job is a slide-ready diagram from a paragraph, not when you need a photo studio.

It is not open source. Free exists ($0). Plus is the first public paid card.

What makes it unique: the cover is Napkin’s official Getting Started canvas — a generated CRM diagram, the style picker, and the document text it was built from.

Key features

• Generate from text — select words, spend AI credits, get a visual (about 1 credit per word on the FAQ).
• Import — PPT, DOC, PDF, HTML, Markdown on Free.
• Export — PNG and PDF on Free; PPT and SVG on Plus+.
• Credits — Free 500 / week; Plus 10,000 / month; Pro 30,000 / month.
• Brand styles — 3 on Plus; unlimited custom branding and font uploads on Pro.

Who it's for

Best fit: operators and educators who already have the words and need a diagram, not a photo.

Poor fit: people who want a prompt-to-image studio (getimg.ai) or a full slide deck generator (Gamma).

Pricing

Verified 2026-10-21 (Asia/Shanghai) from the live cards on napkin.ai/pricing. Displayed dollars can vary by region at checkout.

• Free — $0. 500 AI credits/week; unlimited editing and PNG/PDF export; Napkin branding on visuals.
• Plus — $9 per person / month. 10,000 credits/mo; premium image models; PPT/SVG export; 3 brand styles; branding off.
• Pro — $22 per person / month. 30,000 credits/mo; exclusive designs; unlimited custom branding; font uploads.
• Enterprise — contact.

The page also prints Pay yearly Save 25%.

Limitations / costs

• Credits are per selected word (FAQ), so a long brief burns Free’s weekly 500.
• Free exports keep Napkin branding.
• Diagrams, not photoreal portraits. For T2I, see getimg.ai.
• Yearly is a 25% toggle on the same $9 / $22 cards.

Alternatives

• Gamma — prompt-to-deck; Plus $9/seat/month annually.
• Canva — layout suite with Magic Studio on paid seats.
• tldraw AI — MIT canvas agent that draws shapes from chat.

Official tutorial

Official Napkin AI channel plus the written getting-started guide: Getting Started with Napkin AI and Pricing.

Website

https://www.napkin.ai

Source

Catalog row curated for AI Tools Nav. Cover is Napkin’s official Getting Started canvas from help.napkin.ai (generated CRM visual + style picker). Dollars checked on napkin.ai/pricing (Free $0; Plus $9 pp/mo; Pro $22 pp/mo; yearly save 25%). Tutorial: official @napkin_ai channel plus the Getting Started help article.

Last verified

2026-10-21 (Asia/Shanghai) editorial check.