Pick Equals if
finance and ops teams who will pay an annual workspace so warehouse joins and a daily schedule sit on one sheet.
Read the Equals pageEquals vs Rows
Our take
Pick Equals if you're on a finance and ops team who will pay an annual workspace so warehouse joins and a daily schedule sit on one sheet. Pick Rows if you're ops and marketers who will pay Plus so daily refreshes and more than 500 enrichments sit on one workspace. Skip Equals if you're someone who want a $12 formula add-on inside Google Sheets (SheetAI).
Best for
Equals A workbook that refreshes itself
Rows A business sheet that refreshes
Free plan
Equals No free plan
Rows $0 · manual imports; limited cell enrichment (500 / month); 5 MB file import; 3 guests. No card
Lowest paid
Equals Essential $24
Rows Plus $6/mo yearly
Next step up
Equals Business $36
Rows Pro $59/mo yearly
Watch out
Equals Annual list starts at $24k
Rows $6 / $59 are yearly-billed cards
Last checked
Equals 2026-10-28 · equals.com/pricing
Rows 2026-10-22 · rows.com/pricing
Which one, then?
Pick Rows if
ops and marketers who will pay Plus so daily refreshes and more than 500 enrichments sit on one workspace.
Read the Rows page