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Airtable vs Rows

Our take

Pick Airtable if ops / GTM teams who will stay on Free at $0 while they open a first pipeline grid, then Team at $20/user/month yearly when they need more records / automations. Pick Rows if ops and marketers who will pay Plus so daily refreshes and more than 500 enrichments sit on one workspace.

Airtable

Airtable

hosted High Growth SaaS Targets grid

Rows

Rows

**AI spreadsheet

Best for

Airtable A pipeline table you start at a public $

Rows A business sheet that refreshes

Free plan

Airtable $0 · key building blocks. Individual / very small teams / lightweight needs. All users free

Rows $0 · manual imports; limited cell enrichment (500 / month); 5 MB file import; 3 guests. No card

Lowest paid

Airtable Team $20/user/mo yearly

Rows Plus $6/mo yearly

Next step up

Airtable Business $45/user/mo yearly

Rows Pro $59/mo yearly

Runs where

Airtable Hosted

Rows

Watch out

Airtable You pay editors, not viewers

Rows $6 / $59 are yearly-billed cards

Last checked

Airtable 2026-10-23 · airtable.com/pricing

Rows 2026-10-22 · rows.com/pricing

Which one, then?

Pick Airtable if

ops / GTM teams who will stay on Free at $0 while they open a first pipeline grid, then Team at $20/user/month yearly when they need more records / automations.

Read the Airtable page

Pick Rows if

ops and marketers who will pay Plus so daily refreshes and more than 500 enrichments sit on one workspace.

Read the Rows page

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