Dub

What it is for

Dub is a link + partner desk: you create a short link, track the click, and optionally pay an affiliate — and the public Partners cards start at $90/month (14-day trial). Use it when the job is links you start on a $90 Partners card (or the included Dub Links block), not when you need a $20 chat seat.

What makes it unique: the cover is the official Dub link builder (destination, short link, QR, preview, Create link) from the help article — not a pricing card. The builder itself is ops of Links.

Key features

• Links — a short URL you create and edit (link builder; how to create a link). One link. UTM / expiration / targeting / password are options on this. QR and OG preview sit on this surface. The API is install.
• Analytics — click and conversion stats on a link (Introducing Dub Conversions). A count, not the link you created.
• Partners — an affiliate program with payouts (pricing Business $2.5K partner payouts / month). A payout, not a short link. Business includes Dub Links.
• Embedded referral dashboard — a partner-facing desk on Advanced (pricing Advanced). A portal, not your link builder.
• Webhooks / API — event hooks and REST + MCP so a link create is automated. An integration, not a click. Basic email support sits on Business.

The public cards we fetched are Partners (Business $90, Advanced $300). A Dub Links toggle exists on the same page — do not invent Links-only dollars the number-flow did not print as a static card.

Who it's for

Best fit: growth teams who will start the 14-day trial (no long-term card required on the CTA we fetched) and land on Partners Business at $90/month when they need $2.5K partner payouts and the link builder in one bill.

Pricing

Verified 2026-10-22 (Asia/Shanghai) from dub.co/pricing. The default cards we fetched were Dub Partners on the monthly toggle.

• Business — $90/month. 14-day trial. $2.5K partner payouts / month. Basic rewards, dual-sided incentives, program bounties, analytics, AI landing pages, REST + MCP, event webhooks, basic email. Includes Dub Links.
• Advanced — $300/month. 14-day trial. $15K partner payouts / month. Embedded referral dashboard, email campaigns, messaging, risk monitoring, priority email. Includes Dub Links.
• Enterprise — custom annual. Unlimited payouts, SSO, audit logs, SLA.
• Yearly toggle — the page prints “10% discount + 12x usage upfront” on the Partners yearly switch. Confirm checkout — do not invent the yearly dollar.

Confirm checkout; taxes follow your location.

Limitations / costs

• $90 is the Partners Business card. A Links-only team still needs to confirm the Dub Links toggle at checkout.
• A link desk, not an analytics suite. For product events see PostHog. For privacy pageviews see Plausible.

Alternatives

• PostHog — product analytics when the “click” is an identified event, not a short link.
• Plausible — privacy pageviews when you will not run affiliates.
• Polar — Merchant of Record checkout when you sell a license, not a click payout.

Official tutorial

Official Dub channel video: Introducing Dub Conversions (oEmbed author: Dub). First-party conversions walkthrough; the help-center link builder still is the cover.

Written path: dub.co/pricing plus how to create a link.

Website

https://dub.co

Repository

https://github.com/dubinc/dub

Source

Catalog row curated for AI Tools Nav. Cover is the official Dub link builder from the help center. Dollars checked on dub.co/pricing (Partners Business $90; Advanced $300; 14-day trial). Tutorial oEmbed author: Dub.

Last verified

2026-10-22 (Asia/Shanghai) editorial check.