Our take
Pick Hookmark if mac users who will stay on Basic while they Copy Link a first CogSci Apps row — then Standard at US$29.99 (or Pro US$69.99) when the trial gates close, not Obsidian Sync $4/user/mo first unless they want a PKM graph. Pick Obsidian if individual writers who will stay on the $0 app while they open a first Bases table, then Sync at $4/user/month yearly ($5 monthly) when they want encrypted vaults on
Best for
Hookmark Hook this file to that URL you start at a public $
Obsidian A vault table you start at a public $
Free plan
Hookmark No free plan
Obsidian $0 · no sign-up. No strings attached
Lowest paid
Hookmark Standard $29.99
Obsidian Sync $4/user/mo yearly
Next step up
Hookmark Standard → Pro upgrade $44.99
Obsidian Publish $8/mo yearly
Watch out
Hookmark macOS-focused glue, not a notes app
Obsidian The $0 tile is the local app
Last checked
Hookmark 2026-10-23 · hookproductivity.com/buy
Obsidian 2026-10-23 · obsidian.md/pricing
mac users who will stay on Basic while they Copy Link a first CogSci Apps row — then Standard at US$29.99 (or Pro US$69.99) when the trial gates close, not Obsidian Sync $4/user/mo first unless they want a PKM graph.
Read the Hookmark pageindividual writers who will stay on the $0 app while they open a first Bases table, then Sync at $4/user/month yearly ($5 monthly) when they want encrypted vaults on other devices.
Read the Obsidian page
