Pick HeyGen if
marketers and L&D teams who want a presenter on camera without a shoot.
Read the HeyGen pageOur take
Pick HeyGen if marketers and L&D teams who want a presenter on camera without a shoot. Pick Synthesia if l&D and internal comms teams who want avatar videos without a camera crew. Skip HeyGen if people who need a general text-to-video model (Runway) or speech-only TTS (ElevenLabs). Skip Synthesia if creators who want a consumer avatar clip (HeyGen) or a general generative video tool (Runway).
Best for
HeyGen A talking-head video from a script
Synthesia A training or explainer video with an avatar
Free plan
HeyGen $0 · /mo. Entry card for creators; credit and length caps are on the live page
Synthesia No free plan
Lowest paid
HeyGen Creator $29/mo
Synthesia Studio Express-1 avatar $1/yr
Next step up
HeyGen Pro from $49/mo
Synthesia Credit packs (annual display) $64/mo
Coding agent
HeyGen Create menu
Synthesia
Runs where
HeyGen Hosted
Synthesia Hosted
Watch out
HeyGen Credits, not unlimited minutes
Synthesia No Starter $29 on the live page we fetched
Last checked
HeyGen 2026-10-19 · heygen.com/pricing
Synthesia 2026-10-19 · synthesia.io/pricing
marketers and L&D teams who want a presenter on camera without a shoot.
Read the HeyGen pagel&D and internal comms teams who want avatar videos without a camera crew.
Read the Synthesia page